ZIEGFELD ENTERPRISE PR und Event Hamburg, Public Relations, Konzeption
ZIEGFELD ENTERPRISE PR und Event Hamburg
Otto Group
Kunden und Referenzen
OTTO SAYS THANK YOU
ZIEGFELD ENTERPRISE PR und Event Hamburg
ZIEGFELD ENTERPRISE PR und Event Hamburg
ZIEGFELD ENTERPRISE PR und Event Hamburg
ZIEGFELD ENTERPRISE PR und Event Hamburg
ZIEGFELD ENTERPRISE PR und Event Hamburg
ZIEGFELD ENTERPRISE PR und Event Hamburg
ZIEGFELD ENTERPRISE PR und Event Hamburg
Balance
References
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ZIEGFELD ENTERPRISE PR und Event Hamburg
www.otto.de
Client:
Otto (GmbH & Co KG)

Projekt:
The “OTTO says Thank you“ event with 2,000 top customers and the equivalent staff event “Thank you Dr. Otto“ with over 4,000 employees had been organized to take part at two following days in the Alsterdorfer Sporthalle in Hamburg. The customer event was tailored for OTTO to thank their top clients, whereas the staff event was planed to bid farewell to Dr Michael Otto, who changed positions from the company’s chairman to the supervisory board in autumn 2007.
As Dr Michael Otto can obviously only be said goodbye by his company once, Ziegfeld Enterprise was requested to develop not only a totally different programme but also a completely changed setting compared to last year’s employee event (Otto says úThank you!ú).
For this purpose, the Alsterdorfer Sporthalle had been turned into an exceptional top class venue. The result showed sumptuous decorations on the outside and the inside including giant metal flowers and particularly for that purpose painted pictures, an opulent catering and a outstanding three hour show presented by Désirée Nosbusch. On the gorgeous OTTO-stage, one highlight was followed by the other. That was for example a comedy show by Otto Waalkes, a stunning artists’ show about “mail order logistics”, playful classical music from the ladies of “Salut Salon” and the spectacular show-final with superstar Melanie C. In between the professional performances, the employees performed live on stage in so-called “OTTO – Showcases” which ranged from singing to dance and cabaret.

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